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Miami Beach approved Comras Co. to advance construction on NoLi, a planned 150,000-square-foot retail and lifestyle district at the north end of Lincoln Road. The work now moving forward includes partial demolition at 723 Lincoln Road to create Via NoLi, an 18-foot pedestrian passage connecting Lincoln Road to Lincoln Lane. Comras Co. anticipates phased tenant deliveries toward the end of 2027, but that is a target—not a confirmed opening date.
What did Miami Beach approve?
The approval lets construction advance on parts of the NoLi redevelopment, including work at 723 Lincoln Road and pedestrian-oriented changes to the adjacent lane. It does not mean the project is complete, that every construction phase is finished, or that tenants are already confirmed.
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What is NoLi, and what will be built?
NoLi is a planned retail and lifestyle micro-district that reuses existing buildings near the north end of Lincoln Road rather than adding new square footage, according to Shopping Center Business. Comras Co. describes a mix of boutique retail, dining, wellness and lifestyle concepts across roughly 150,000 square feet.
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Typical retail spaces are expected to range from about 400 to 4,000 square feet. The plan also includes larger-format opportunities, including 723 Lincoln Lane and 701 Lincoln Road—the site of the original Saks Fifth Avenue, described as approximately 40,000 square feet. Traded reports more than 40 planned storefronts, though no tenant roster has been confirmed in the available announcements.
The developer’s earlier project plan described a connected retail environment with North Lincoln Lane transformed from a service alley into a pedestrian-oriented street, with storefronts, wider sidewalks, cafes, outdoor seating and landscaping. In the latest construction announcement, the lane is referred to as NoLi Lane, and Via NoLi is planned to include an entrance canopy, skylights, ceiling fans, landscaping, storefronts and restaurants.
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What is Via NoLi?
Via NoLi is a planned 18-foot-wide pedestrian passage through 723 Lincoln Road, linking Lincoln Road with Lincoln Lane. The passage is intended to connect the district’s two sides and improve movement between the main shopping street and the lane.
Its planned details—canopy, skylights, ceiling fans, planting and retail or restaurant frontage—make it a central part of the project’s circulation strategy, not simply a cut-through. These are proposed features, not a description of a completed space.
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When is NoLi expected to open?
Comras Co. says construction and phased tenant buildouts will continue through 2027, with initial deliveries anticipated toward year-end. Traded and the South Florida Business Journal also report an end-of-2027 completion expectation. These dates are forecasts, not a confirmed public opening date; phased deliveries could mean different spaces become ready at different times.
The project is therefore best understood as a multistage redevelopment in progress. Construction approvals, building work, tenant fit-outs and public access arrangements may not all share one completion date.
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How is the private project different from Lincoln Road’s public upgrades?
NoLi is Comras Co.’s private redevelopment and leasing program; a separate city-led effort is intended to improve the Lincoln Road corridor. The distinction matters because the projects have different scopes, responsible parties and public-access implications.
Comras Co.’s 2025 announcement said ACORE Capital provided a $117 million loan for acquisition. It separately described a $29 million city-led Lincoln Road revitalization covering improvements such as sidewalks, lighting, landscaping and outdoor seating. Those public-corridor improvements are not the same as NoLi’s building reuse, passage and tenant spaces.
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In that 2025 announcement, Comras Co. president and CEO Michael Comras described the vision as “over 1,700 linear feet of retail frontage” intended to support a connected retail environment. That is the developer’s stated project vision, not an independent measure of the project’s eventual operating performance.
What remains unconfirmed?
- Tenant identities: The sources reviewed do not provide a confirmed tenant lineup.
- Opening date: Late 2027 is an anticipated delivery or completion target, not a guaranteed date.
- Final execution: Planned features such as Via NoLi’s finishes and the pedestrian lane should not be treated as completed until construction is finished.
- Approval documentation: Reported board votes and approvals have not been independently confirmed here against city records.
Frequently Asked Questions
Where is the NoLi District in Miami Beach?
It is planned at the north end of Lincoln Road, around the properties along 719–737 Lincoln Road and the adjoining Lincoln Lane. Its passage is designed to connect Lincoln Road with the lane.
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The project is described as a redevelopment that repurposes existing buildings rather than adding square footage. Its proposed retail program combines smaller storefronts with selected larger spaces.
Are shops or restaurants already announced for NoLi?
The available project announcements describe the types of businesses sought, but do not identify a confirmed tenant roster. Specific store and restaurant openings should be treated as unannounced unless Comras Co. or a tenant confirms them.
What does NoLi mean?
The project materials use “NoLi” as the name for the district at the north end of Lincoln Road. The sources cited do not provide a formal expansion of the name.
