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Bettesworth Construction
Embassy Developments

Embassy Origins Reports More Than Rs 1,800 Crore in Pre-Sales

Embassy Developments reported 477 bookings and more than Rs 1,800 crore in pre-sales for Embassy Origins in the week after its September 2026 launch.

By Bettesworth Construction Team 2 min read

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Embassy Developments reported more than Rs 1,800 crore in pre-sales for Embassy Origins, its 85-acre North Bengaluru township, after 477 homes were booked in the week following the project’s 16 September 2026 launch. The figure is a company-reported booking milestone—not a disclosure of cash collected, completed sales or homes handed over.

What the launch figures show

In a report dated 5 October 2026, PTI, citing a company regulatory filing, said Embassy Developments had recorded more than Rs 1,800 crore in pre-sales from 477 homes booked within a week of launch. The bookings covered more than 10 lakh square feet of saleable area. The Economic Times’ PTI report carried the figures.

Capital Market reported on 5 October that the 477 bookings represented 62% absorption of launched units. That percentage is attributed to its corporate-news report; it is not a separate measure of the rupee value or area booked. Capital Market’s report identifies the two Phase I projects and locates the township north of Yelahanka.

What is included in Phase I

Embassy Origins is described as an 85-acre township in North Bengaluru. PTI reported that its first phase comprises two RERA-registered residential projects:

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  • Embassy Riverine: 217 villas.
  • Embassy South Reserve: 855 apartments.

Together, the projects offer approximately 2.6 million square feet of saleable residential space, according to the company figures reported by PTI. The reported bookings are therefore a subset of a phase with both villa and apartment inventory; the reports do not break down bookings by project or home type.

What “pre-sales” does—and does not—mean here

The more than Rs 1,800 crore figure is reported as pre-sales associated with bookings. The reports do not state how much cash the company collected, whether every booking resulted in a completed sale, or whether any bookings were later cancelled. It should not be read as revenue already recognized, cash received or completed homes.

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The reports also do not disclose unit prices, payment terms, buyer profiles, current inventory, RERA registration numbers, or a construction and delivery schedule. Without those details, the rupee total cannot establish a per-square-foot price or explain how the bookings were achieved.

What the company said about the result

Reeza Sebastian, Chief Revenue Officer – Residential at Embassy Developments, told PTI: “This response gives us strong visibility on our FY27 pre-sales and cash flows, and we will build on this momentum with the next phase of Embassy Origins and our wider North Bengaluru pipeline.” This is the company executive’s outlook; it is not an independently verified forecast of future pre-sales or cash flows.

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How to assess the milestone

The figures establish a sizeable reported launch response: 477 bookings, more than 10 lakh square feet of saleable area and more than Rs 1,800 crore in reported pre-sales within a week. The 62% absorption figure supplies a share of launched units, as reported by Capital Market. A fuller assessment of demand or construction progress would require information not included in these reports, such as cancellations, collections, project-level sales, remaining inventory and delivery timelines.

Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.

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